Organizations, businesses, and practitioners helping others thrive.
Ways of organizing our economy to respect the natural environment.
Emerging ideas that have the power to transform our communities.
I’ll start by getting to know your business, your brand, and your industry. Then I’ll bring my expertise to the table and craft words that align with your goals, show your best side, and engage with your audience authentically and ethically. I think you’ll soon agree that professional writing makes a big difference!
Do you find it hard to write for your own business? That’s extremely common – you’re not alone. Coming at it objectively, I’ll look at the words you’re currently using and see if we can find a clearer and more direct way of saying it. I’ll also apply conversion copywriting techniques to get you better results.
Trust that I’ll deliver superior quality every time, on time, without hassle! If you need rush work, I can usually accommodate it. Enjoy the fact that I’m easy to work with, I don’t need micro-managing, and I’m always happy to make revisions. Get your writing delivered in a Word/Google doc or format that works for you.
I price almost all of my projects using a flat rate, as opposed to an hourly, so you always know the cost upfront. I include 2 rounds of revisions free of charge. To stay competitive, my rates are aligned with industry averages (see What to Pay a Writer by PWAC for Canadian ranges).
With so many options online, it’s nice to make local connections! I’m involved deeply in my profession in Toronto and have a large network of trusted freelancers, if you need referrals – from web developers and SEO specialists, to designers, photographers, and videographers.
I’m love forming long-term relationships with my clients. I only take on a handful of clients at a time in order to provide a supportive, attentive, and high-value experience. Many of my clients have stayed with me for years and I often have a wait list – so inquire early!
I’ll begin our project by getting to know you, your business, and your audience. This usually starts with a kick-off call or meeting. Next, I’ll put together a plan and copy strategy to accomplish your goals. I also spend a significant amount of time doing background research so I understand your product/service and target audience completely.
Next, I’ll write the first draft of your copy. You’ll receive the copy laid out in a Word or Google doc.
I always include 2 rounds of revisions free of charge. I’ll incorporate your comments and revise your copy until we have a final product you’re completely satisfied with!
Check out my past projects and work.