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Marketing Archives - Karina Barker

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Instantly Improve Your Website’s Copy Using this Checklist

  • Business Writing Tips / Content Marketing Tips / Copywriting Tips

Nov. 13, 2019 – Whether you’re writing your web copy from scratch or looking to update the copy you currently have, this checklist will help you improve your website using…

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How to Create a Killer LinkedIn Profile

  • Business Writing Tips / Copywriting Tips

Sept. 13, 2019 – Learn everything you need to know about how to stand out from the crowd on the social networking giant. From interns to executives everyone seems to…

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Blog Post - How to Write Action-Oriented Copy that Gets More Conversions

How to Write Action-Oriented Copy That Gets More Conversions

  • Copywriting Tips

November 21, 2018 –  You may have heard of action-oriented copy, but do you know what it is and how you can leverage it for your business? Simply put, action-oriented…

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Blog post - How to use storytelling in marketing

The Science Behind Storytelling & How to Make It Work for Your Business

  • Copywriting Tips

September 29, 2018 – Last night, I registered for a charity walk that raises money to support research on blood cancer. It’s an issue that’s important to me. After I…

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Blog post - How to write a vision and mission statement

How to Write an Amazing Vision and Mission Statement in 3 Simple Steps

  • Business Writing Tips

May 5, 2018 – You may know what your business is all about, but do your clients? How about your employees? While it may seem clear to you, distilling your…

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Recent Posts

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  • How to Create a Killer LinkedIn Profile
  • Non-Profit Copywriting: These 7 Tricks Will Help You Create Impact and Motivate Donors
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  • Karina Barker

    I’m a Toronto-based copywriter and copywriting coach. I’ve worked with over 60 clients and my work has been published in places like Forbes. I’ve taught copywriting at George Brown College and coached many emerging freelance copywriters on the business of writing.

    I am also the cofounder of Sparked Digital, a boutique digital marketing agency in Toronto.

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    • Past Work: Website & Social Copywriting

    • Past Work: Website Copywriting

    • Past Work: Website Copywriting

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