14 Ways to Improve Your Website’s Copy
Whether you’re writing your web copy from scratch or looking to update the copy you currently have, this checklist will help you improve your website using core copywriting principles. 1….
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Features vs Benefits: What’s the Difference & Why Does it Matter in Copywriting?
It’s cold outside right now. Really cold. Toronto is in a deep freeze and I can hear the bitter wind whipping outside my window as I type this. In fact,…
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Past Work: Website & Social Copywriting
Mar. 5, 2019 – Website and social media copy for Samra Zafar, Bestselling Author of A Good Wife Samra Zafar is the bestselling author of the memoir, A Good Wife,…
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Past Work: Website Copywriting
Apr. 27, 2019 – Website copy for Canada’s Children’s Hospital Foundations (CCHF) By helping to raise funds for 13 of Canada’s children’s hospitals, CCHF is the largest non-government funder of…
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Past Work: Website Copywriting
June 23, 2019 – Website copy for WatServ WatServ is a global IT services provider offering managed services and cloud consulting and engineering. Using an agile approach and reliability engineering…
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