Content Marketing Predictions for 2018
Content marketing is here to stay. Yet, in 2018, the landscape of content marketing is poised to change. As social media and digital noise increases, marketers are looking for sophisticated…
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130 Power Words to Uplevel Your Copywriting
Have you heard the expression: Much wisdom often goes with fewest words? It’s an old quote from Sophocles. And it might be relatable to you – especially if you’ve ever tried…
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What is a Copywriter? And How Can They Help Your Business Thrive?
Throughout my career, I’ve had a lot of people ask me: What is a copywriter, anyway? It’s been the most common question I’ve received. For instance, take last week. My…
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5 Common Grammar Mistakes to Watch for in Your Emails
HubSpot published an interesting article providing insight into the power of email etiquette. It says: Research shows making errors seriously impacts how people see you. In one study, participants who…
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6 Tips for Choosing Great Images for Your Blog Posts
Have you ever been grabbed by an image in a blog post and, because of it, feel an instant, unmistakable connection to the topic? Maybe it’s the colours that appeal…
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